12 Info Product Ideas for Solopreneurs (2026)

High-margin information products you can create once and sell forever. Package your knowledge into products that scale without your time.

1. Industry Playbook

Low$3K-$30K/mo

Write a comprehensive playbook for a specific industry or role. Step-by-step guides that save readers months of trial and error.

Real example: Daniel Vassallo's 'Everyone Can Build a Twitter Audience' sells for $39 and has earned $500K+.

2. Swipe File Collection

Low$2K-$15K/mo

Curate a collection of proven examples — landing pages, emails, ads, tweets — that professionals can reference and adapt.

Real example: Swipe file products sell for $49-$149. Marketers and copywriters pay for proven inspiration.

3. Video Tutorial Library

Medium$5K-$40K/mo

Build an ever-growing library of tutorial videos on a specific topic. Charge monthly or lifetime access.

Real example: Laracasts charges $15/mo for Laravel tutorials. Niche tutorial libraries build loyal subscribers.

4. Paid Research Reports

Medium$5K-$50K/mo

Publish in-depth research reports on industry trends, market analysis, or benchmarks. Sell to professionals and companies.

Real example: Lenny Rachitsky's newsletter and research content generates $500K+/year. Data-driven insights sell.

5. System & Framework Guides

Medium$5K-$50K/mo

Package your personal systems into sellable frameworks — productivity, hiring, content creation, sales processes.

Real example: Tiago Forte's PARA method and Building a Second Brain generated millions in course and book sales.

6. Checklists & SOP Bundles

Low$2K-$15K/mo

Create detailed checklists and standard operating procedures for specific business processes. Save buyers hours of documentation work.

Real example: SOP bundles for agencies, e-commerce, and SaaS sell for $49-$199 on Gumroad. High repeat value.

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